[DOWNLOAD] "Energy Drinks' Effects on Student-Athletes and Implications for Athletic Departments." by The Sport Journal " eBook PDF Kindle ePub Free

eBook details

Title: Energy Drinks' Effects on Student-Athletes and Implications for Athletic Departments.
Author : The Sport Journal
Release Date : January 22, 2008
Genre: Reference,Books,
Pages : * pages
Size : 351 KB

Description

Energy Drinks' Effects on Student-Athletes and Implications for Athletic Departments The worldwide market for so-called energy drink has grown exponentially in the last decade. The primary targets of the industry's marketing campaigns are young adults. As a result, university and college athletes are frequent consumers of the products. The effects of these beverages can be quite significant. Therefore, their use by student-athletes requires analysis, results of which administrators and coaches need to be aware of so that they can share this knowledge with student-athletes in need of direction. They should also track the current trends among student-athletes concerning energy drinks.

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